GIANT NEWS
Industry News & Updates

Testronic and Giant Interactive Rebrand as Giant Worldwide
March 28, 2023 – New York, NY – Testronic, which recently acquired Giant Interactive, will rebrand the group’s combined film and TV services under the

Giant Interactive Eyes Expansion in Wake of Sale to Testronic Labs
Digital services company Giant Interactive foresees further growth and expansion in the wake of its acquisition by Testronic Labs, a global QC and localization company providing services to publishers and developers around the world.

Giant Interactive Sold to Global QC Company Testronic Labs
Giant Interactive has been acquired by Testronic Labs, a global QC and localization company providing services to publishers and developers around the world… Read Article

Giant Pictures Inks Theatrical And Streaming Deal With Drafthouse Films
Giant Pictures has entered a multi-year deal with Drafthouse Films to co-release upcoming theatrical and streaming titles. Giant will also handle sales and distribution for the acclaimed

Giant Interactive Launches Baby Einstein App on Roku Channel Store
Giant Interactive on July 28 announced it is launching a Baby Einstein app on the Roku Channel Store. The entire library of 34 Baby Einstein Classics

Giant Interactive Celebrates 15th Anniversary With Push Into Digital Delivery, Distribution
Digital studio Giant Interactive is celebrating its 15th birthday with an ambitious diversification agenda into digital delivery, digital distribution and post-production. Read Full Article »

Whip Media Group Introduces Strategic Supply Chain Partnership Program
Launch Partners Include Bitmax, Giant Interactive, ODMedia Group, Pixelogic, Prime Focus United Group and Wyvern Media Solutions Whip Media Group, the leading integrated cloud platform that empowers

UHD Blu-ray Capabilities Require Workflow Adjustments
While much or recent press has focused on the rapid growth in OTT, streaming media and digital entertainment, industry watchers shouldn’t overlook that there are some exciting,
Mobile Is the Next rEvolution in Video
While 2016 was a year of surprises, both welcome and unwelcome, 2017 promises to hit some new milestones of questionable merit as well. Evidence? Sony
Wine, Wisdom & Vision, 2016
A fine time had by all at last week’s Wine, Wisdom & Vision event, supporting the Entertainment AIDS Alliance. President Jeff Stabenau, VP Meri Hassouni
Is Increasing SVOD Adoption Due to the Longevity of VCRs?
Over one third of American households still own a VCR; can you believe it? According to GfK’s report, Over-the-Top TV 2016: A Complete Video Landscape, 35%
Press Release: Giant Interactive Streamlines iTunes Extras® Process with Proprietary Tools
New York, Sep 9, 2016: Demonstrating the synergies of its recent acquisition of interactive innovator Jargon Technologies, Giant Interactive recently announced the debut of a
You’ll Be Hearing More About OTT…Much More
If you follow the news about the evolution of home entertainment technology and consumer behavior, like we do, you can’t miss the numerous prognostications about
DEG Numbers Report Good News for Home Entertainment
The Digital Entertainment Group’s very positive YOY Q2 numbers were reported in a number of publications, including Variety and Home Media Magazine. Consumers reversed the
UHD Blu-ray Off To A Fast Start
There’s a fair amount of buzz in the home entertainment industry about the prospects for UHD Blu-ray. Many of Giant’s clients have begun enacting their
Be Where Your Viewers Are (And they’re in the living room, streaming)
It’s one of those classic marketing cliches, and it’s a classic cliche because it’s true. If you want to grow your business and sell your
Giant Interactive Acquires Leading Developer Jargon Technologies
PRESS RELEASE FOR IMMEDIATE RELEASE April 14, 2016 GIANT INTERACTIVE ACQUIRES LEADING DEVELOPER JARGON TECHNOLOGIES New York — Giant Interactive, a pioneer in innovative
The Future Is Streaming In Your Home
If there was any doubt that streaming media was the next step in the evolution of home entertainment, that uncertainty should be completely dispelled by
On Super Tuesday, Vote Early, Vote Often (For the Home Media Magazine Nominees)*
As we do every year, we’re pleased to support our clients in the Home Media Magazine Awards, which recognize excellence in Blu-ray and DVD .
Understanding OTT and the Future of Entertainment
What DOES “OTT” mean and why is it important? It’s a term often used in the home entertianment media recently. In short, it’s an acronym
Before Embarking On App Development, Consider These 7 Steps
App marketplace is booming and it seems that every organization, from media companies to sports leagues, non-profits to entrepreneurs, is thinking about making an app.
What Do David Bowie and Movie/TV Distributors Have In Common?
“Tomorrow belongs to those who can hear it coming.” — David Bowie It’s a powerful statement…perhaps cliche, but truthful in its clear message. Those who
Will 2016 Be The Year of UHD Blu-ray?
It sure seems like it. 2015 ended with some serious momentum building behind this upgraded format. The latest home entertainment trend really began to pick
Happy Holidays from Giant Interactive
Happy Holidays From Giant Interactive Thanks for A Great Year As the Giant team closes out our tenth year, we once again extend a heart-felt